13 Technical Marketing Skills You Can Learn (Even If You’re Not Technical)

Many marketers hit limits not because they lack ideas, but because they can’t execute or scale them.…

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Search Engine Ads Explained in 10 Minutes (with Expert Tips)

Search engine advertising (also called pay-per-click, PPC or SEA) offers a direct path to website visitors,…

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How to Create Quality Content (Follow Our 5-Level Framework)

If you’ve spent some time in digital marketing, you’d think making quality content is the cure-all…

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My Favorite Wayback Machine Alternatives

The internet never forgets… unless the page vanishes, the site goes offline, or the content quietly…

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The 7 Phases of the Search Demand Lifecycle: Going Beyond Search Volume

Many junior SEOs make the same mistake: they chase high search volume, assuming it means long-term…

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Get Ready for Search Central Live Asia Pacific 2025  |  Google Search Central Blog  |  Google for Developers

Registration is now open! Read our blog post announcing registrations for a chance to secure your…

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16 of the Best AI Marketing Tools We’ve Tried & Spied in 2025

We’ve shared, discussed, tested out, and invested in a whole tech stack’s worth of different AI…

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page-level granularity  |  Google Search Central Blog  |  Google for Developers

Friday, March 14, 2025 With the robots.txt file, site owners have a simple way to control…

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Education SEO for Higher Education, EdTech and K-12 Schools

If you’re doing SEO for higher education institutions, schools, or EdTech startups, this is hands down…

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Why Most Marketers Stay Stuck

Generally, companies don’t like to give promotions. They are expensive and risky. The company has to…

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We Spent >$1 Million Sponsoring Creators. Here’s What We Learned About B2B Influencer Marketing

We’ve spent over one million dollars and sponsored hundreds of creators, educators, and influencers, even including…

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robots.txt — a flexible way to control how machines explore your website  |  Google Search Central Blog  |  Google for Developers

Robots Refresher: robots.txt — a flexible way to control how machines explore your website Stay organized…

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