How to Use Chrome to View a Website as Googlebot

Using a dedicated Googlebot browser simplifies technical SEO audits and improves the accuracy of your results.…

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I Asked 20+ Marketers for Their Best Marketing Books. Here’s the 15 Books They Recommend

What are the best marketing books? To find out, I asked the speakers and panelists at…

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I Asked 20+ Marketers for the Best Marketing Newsletters. Here’s 10 They Recommended

There are hundreds of marketing newsletters competing for your attention. Maybe thousands. So I did something…

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How to Do It Right (+ 7 Tips to Get Results)

Reddit marketing isn’t like marketing on other social media platforms. There’s no algorithm pushing your content…

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How to Audit Brand Mentions for Modern SEO

Brand mentions are to AI search what backlinks are to traditional SEO. Links tell Google who…

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The 11 Best Marketing Insights from the Ahrefs Podcast

We’ve published 70 episodes of the Ahrefs Podcast. That’s almost 100 hours of content. But even…

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How to Be an Effective SEO Mentor — Whiteboard Friday

Set boundaries How to cultivate a successful mentoring relationship. I tell a story about when I…

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5 Ways to Optimize Content for Perplexity AI

A recent analysis from Metehan Yeşilyurt, Co-Founder and Chief Growth Officer at AEO Vision, uncovers information…

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How I Found Internal Linking Opportunities With Vector Embeddings

Take the time to build, analyze, and refine your internal link structure. This step-by-step guide transformed…

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Core Differences & How to Win Visibility in Both

Search engine optimization (SEO) helps your content appear on Google and other traditional search engines.  Answer…

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We Analyzed 26K Quora URLs Cited in Google AI Mode: Here’s What Works

Google’s AI Mode is rewriting the rules of online visibility—and Quora has quickly become one of…

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How to Monitor and Win Brand Mentions in AI Answers

Brand mentions happen when people talk about your company online without necessarily linking to your website.…

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