AI is everywhere. Hundreds of AI-powered apps and tools promise speed, efficiency, and the key to…
Continue Reading
Click-Through Rate (CTR): Definition, Formula, and Tips
What Is Click-Through Rate (CTR)? Click-through rate (CTR) is how many people clicked on your ad…
Continue Reading
Twitter’s Brand Equity: 17 Years & 12 Million Keywords
On July 24, Elon Musk made the surprise announcement that Twitter would be rebranding as ‘X’,…
Continue Reading
How to Do an SEO Competitor Analysis
Your competitors are a goldmine of information you can use to improve your SEO strategy. In…
Continue Reading
What Are They & How to Find Them
What Are Organic Keywords? Organic keywords are keywords used in search engine optimization (SEO) to attract…
Continue Reading
What Is Keyword Difficulty? (& How to Measure It)
What Is Keyword Difficulty? Keyword difficulty is a metric that measures how hard it would be…
Continue Reading
What Is It & Why Does It Matter?
What Is SEO Forecasting? SEO forecasting is when you predict future rankings, search traffic, and value…
Continue Reading
How To Earn High-Authority Links That Drive Rankings
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not…
Continue Reading
Data Storytelling: Skills and Elements — Whiteboard Friday
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not…
Continue Reading
An update on site names | Google Search Central Blog | Google for Developers
Friday, July 28, 2023 In May, we introduced support for site names for subdomains on mobile…
Continue Reading
What Are Google Analytics Sessions & How Are They Measured?
What Are Sessions in Google Analytics? Sessions in Google Analytics are a metric that groups a…
Continue Reading
SEO Community Spotlight: Raleigh
SEO communities around the world are struggling to get back to normal after COVID-19. Ahrefs is…
Continue Reading