Let’s get something straight—homepage SEO exists. A homepage can rank for relevant non-branded keywords and help…
Continue ReadingCategory: SEO
How to Win Potential Consumers with Customer Journey Mapping on Google
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and…
Continue Reading
How to Start an Ecommerce Site in 7 Simple Steps
If you have an ecommerce business that needs a customer-focused website, or you are looking to…
Continue Reading
Content Optimization: The Complete Guide
Content optimization helps you get more out of your content efforts, but you don’t necessarily need…
Continue Reading
Organic Marketing vs. Paid Marketing: What’s the Difference?
The difference between organic marketing and paid marketing is that organic marketing focuses on attracting traffic…
Continue Reading
How to Create Great Content for Search
A lot of content that you’ll find on the web is created by SEOs or writers…
Continue Reading
7 Local Business Incentives to Offer Instead of Amazon Gift Cards
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and…
Continue Reading
27 Content Marketing Examples To Inspire Your Team in 2022
So you’ve been tasked with crafting some creative and innovative content marketing ideas. While content marketing…
Continue Reading
Title Rewrites: 3 Patterns to Avoid — Whiteboard Friday
Whiteboard Friday is back for another season of SEO tips, tricks, and insights! First up, Dr. Pete…
Continue Reading
Small H3 Change, Big Click Result
Before you start: what do you know about SEO split-testing? If you’re unfamiliar with the principles…
Continue Reading
Fortune 500 Companies Digital Overview
Discover website traffic, online mentions and social media followers of the Fortune 500 companies. Discover website…
Continue Reading
The Simple (But Complete) Guide to Video Marketing
We hopped onto the video bandwagon in 2015 and never looked back. Today, we have more…
Continue Reading