What Are Rich Snippets? Rich snippets (also called “rich results”) are a type of Google search…
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Map Your Keywords to the Buyer’s Journey and User Intent — Whiteboard Friday
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not…
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How to Do a PPC Audit in 10 Steps
A poorly performing ad campaign is like pouring money down the drain. To analyze and optimize…
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How to Get SEO Results on a Budget
SEO is often a critical acquisition channel for startups. Here, we’ll share actionable advice on how…
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The comedy of errors | Google Search Central Blog | Google for Developers
Thursday, August 24, 2023 Every now and then we get questions about errors that we may…
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What Is Content Intelligence & How Does It Work?
What Is Content Intelligence? Content intelligence refers to the use of software powered by artificial intelligence…
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What Is a Value Proposition and How to Write One
What Is a Value Proposition? A value proposition (or value prop) is a clear, compelling statement…
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25 Questions & Answers for Beginners
In this SEO FAQ, we’ve answered 25 of the most commonly asked questions about SEO. Along…
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What Diners Write About Most: A Study of Restaurant Review Place Topics
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not…
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18 Social Media KPIs (and How to Track Them)
You’re investing time and money in social media marketing. But are your efforts yielding positive results?…
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Identifying, Fixing, and Preventing Cannibalization — Whiteboard Friday
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not…
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What It Is & How to Implement It
What Is Organization Schema? Organization schema is a type of structured data. It gives search engines…
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