Introducing social channels in Search Console  |  Google Search Central Blog  |  Google for Developers

Monday, December 8, 2025 Many companies and organizations manage their digital presence using different platforms, including…

Continue Reading

Do Self-Promotional “Best” Lists Boost ChatGPT Visibility? Study of 26,283 Source URLs

Across 60,000+ websites we track daily analytics for, ChatGPT sends 8-9x the referral traffic of the…

Continue Reading

Streamline your Search Console analysis with the new AI-powered configuration  |  Google Search Central Blog  |  Google for Developers

Thursday, December 4, 2025 The Search Console Performance report is a powerful tool to analyze organic…

Continue Reading

The Data Says Both Work

Lately, I’ve seen some particularly bad advice floating around on how long content should be to…

Continue Reading

What Is an MCP Server, and Why Should Marketers Care?

MCP (Model Context Protocol) connects your AI tools directly to your marketing stack—your CMS, analytics, CRM,…

Continue Reading

13 of the Best SEO Blogs (Beyond the Usual Suspects)

AI may be killing search clicks, but we’re still reading content—especially the good stuff. At Ahrefs, we…

Continue Reading

Do AI Assistants Link When Mentioning Brands? For Ahrefs, Only 28% of the Time

AI assistants mention brands constantly but they rarely include links. When I tracked brand mentions for…

Continue Reading

How to Monitor Your YouTube Video Mentions

Your brand is being talked about on YouTube right now—and you probably have no idea what’s…

Continue Reading

Introducing the branded queries filter in Search Console  |  Google Search Central Blog  |  Google for Developers

Thursday, November 20, 2025 Following the Query groups launch last month, we’re happy to announce we’re…

Continue Reading

The ChatGPT Traffic Playbook: How to Track, Measure, and Grow

In this guide, you’ll learn what makes ChatGPT traffic unique, how to track it in your…

Continue Reading

Adding context to your Search Console data with custom annotations  |  Google Search Central Blog  |  Google for Developers

Monday, November 17, 2025 We’re always looking for new ways to help you understand your data…

Continue Reading

How to Compare Your AI Visibility Against Your Competitors

If a competitor is mentioned more often, cited more frequently, or framed more favorably in AI…

Continue Reading