Top Brand Visibility Factors in ChatGPT, AI Mode, and AI Overviews (75k Brands Studied)

Expanding on one of our most popular AI Overview studies, we’ve analyzed 75,000 brands to see…

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I Ran an AI Misinformation Experiment. Every Marketer Should See the Results

I invented a fake luxury paperweight company, spread three made-up stories about it online, and watched…

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10 ChatGPT SEO Tools That Help You Rank Higher

We’re all guilty of losing hours researching keywords and fixing markup—tasks that AI can already do…

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Do Self-Promotional “Best” Lists Boost ChatGPT Visibility? Study of 26,283 Source URLs

Across 60,000+ websites we track daily analytics for, ChatGPT sends 8-9x the referral traffic of the…

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The Data Says Both Work

Lately, I’ve seen some particularly bad advice floating around on how long content should be to…

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What Is an MCP Server, and Why Should Marketers Care?

MCP (Model Context Protocol) connects your AI tools directly to your marketing stack—your CMS, analytics, CRM,…

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13 of the Best SEO Blogs (Beyond the Usual Suspects)

AI may be killing search clicks, but we’re still reading content—especially the good stuff. At Ahrefs, we…

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Do AI Assistants Link When Mentioning Brands? For Ahrefs, Only 28% of the Time

AI assistants mention brands constantly but they rarely include links. When I tracked brand mentions for…

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How to Monitor Your YouTube Video Mentions

Your brand is being talked about on YouTube right now—and you probably have no idea what’s…

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The ChatGPT Traffic Playbook: How to Track, Measure, and Grow

In this guide, you’ll learn what makes ChatGPT traffic unique, how to track it in your…

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Adding context to your Search Console data with custom annotations  |  Google Search Central Blog  |  Google for Developers

Monday, November 17, 2025 We’re always looking for new ways to help you understand your data…

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How to Compare Your AI Visibility Against Your Competitors

If a competitor is mentioned more often, cited more frequently, or framed more favorably in AI…

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